The world of eCommerce is no longer a space where just a few products and a checkout button suffice. Shoppers in 2025 expect speed, security, personalization, and streamlined processes. So, what does this mean for store owners?
This means going beyond the basics and equipping their WooCommerce setup with tools that simplify management while boosting customer engagement and conversions. The right plugins are more than just conveniences; they’re strategic necessities.
Suppose you’re launching a niche storefront or scaling an established business; having the right WordPress plugins can make the difference. From behind-the-scenes WooCommerce automation to customer-facing features that enhance the shopping experience, these tools enable your store to operate efficiently and profitably.
Table of Contents
1. eCommerce Marketing Automation by WebToffee
Keeping customers engaged beyond the first visit is one of the hardest parts of running an eCommerce business. That’s where automation steps in. For WooCommerce merchants looking to streamline pop-ups, email forms, and follow-ups without duct-taping different tools together, this woocommerce marketing automation offers a unified solution.
The Marketing Automation eCommerce plugin by WebToffee brings together lead capture and customer re-engagement under one roof. You can create welcome pop-ups, trigger exit-intent offers, and collect email addresses through customizable forms. Once you have a customer’s attention, the plugin keeps the conversation going with automated emails like welcome sequences, cart recovery prompts, and post-purchase thank-you messages.
Its intuitive interface includes drag-and-drop email builders, pre-designed templates, and smart triggers.
2. GTM for WordPress
Understanding user behavior is critical for optimizing conversions. That’s where tracking pixels, analytics events, and conversion tags come in. However, placing code snippets directly into your theme can be risky and messy.
GTM4WP simplifies the implementation of Google Tag Manager on WordPress. It helps store owners deploy and manage tracking tags, making it easier to collect data from different parts of the site. The plugin supports a wide range of use cases, including enhanced eCommerce tracking, conversion events, and retargeting scripts.
Key capabilities include full WooCommerce data layer support and tag placement options.
3. WooCommerce PDF Invoices, Packing Slips, and Credit Notes
Professional documentation reflects professionalism and trust. Whether you’re shipping locally or internationally, customers expect accurate order invoices and clear documentation with their purchases.
This plugin by WebToffee allows WooCommerce store owners to automatically generate and attach PDF invoices and packing slips to order emails. The documents are customizable and comply with regional tax regulations, helping you meet legal requirements. Some standout features of this WooCommerce packing slips plugin include bulk invoice download, multilingual support, and auto-generation of sequential invoice numbers.
4. Sucuri Security
Running an online store means handling sensitive data, including customer addresses, payment information, and business analytics. Without proper protection, these assets are vulnerable to cyber threats.
Sucuri Security is a trusted security plugin that monitors, scans, and protects your WordPress site from potential breaches. It comes with features such as activity auditing, malware scanning, and security hardening options that add additional layers of defense against common attacks.
Some core features include remote malware scanning, integrity monitoring for core files, and post-hack recovery instructions.
5. WooCommerce Shipping Label Plugin
Managing order fulfillment manually can lead to bottlenecks, especially when your order volume scales. Accurate address labeling and documentation play a key role in reducing errors and speeding up delivery.
The WooCommerce Shipping Labels plugin by WebToffee automates the generation of shipping labels, delivery notes, and dispatch documentation. It helps store owners prepare packages efficiently and ship them with clear and formatted labels that improve logistics accuracy.
It supports a variety of customization options, batch processing for bulk label generation, and barcode integration for easier tracking and inventory sync.
6. Klarna Order Management for WooCommerce
Flexible payment options can increase cart conversions. As shoppers demand more control over their payment options, offering post-purchase solutions has become a competitive advantage for online stores.
The Klarna Order Management plugin is built to help WooCommerce merchants handle Klarna-based payments efficiently. It provides store admins with the tools to manage Klarna orders directly from their WooCommerce dashboard, allowing for streamlined refunds, order cancellations, and status updates.
7. Request a Quote by WebToffee
Not all buyers make instant purchases, especially in B2B or bulk order scenarios. Many prefer to inquire about pricing, delivery timelines, or product specs before proceeding to checkout.
The Request a Quote plugin by WebToffee enables customers to submit quote requests for products directly from your WooCommerce store. This flexibility enhances the shopping experience for wholesale buyers and service-driven businesses that need to offer variable pricing.
Core features include the ability to replace Add-to-Cart buttons with an Add-to-Quote button for selected products, customizable quote forms, and admin-side auto-response to new quote requests.
8. YayMail – Email Marketing Plugin for eCommerce Business
If you’re serious about growing your WooCommerce store in 2025, YayMail should be at the top of your email marketing toolkit. Designed to help store owners craft beautiful, high-converting emails without writing a single line of code, YayMail features a powerful drag-and-drop email builder with full customization options.
Whether you’re sending order confirmations, shipping updates, or abandoned cart reminders, YayMail lets you design branded emails that match your store’s personality. With support for dozens of WooCommerce extensions, it ensures consistency and professionalism across every customer interaction.
With full support for WooCommerce extensions, multilingual emails, and integrations like YayPricing, YayMail transforms your WooCommerce emails into a sales-generating channel.
9. Import Export Suite by WebToffee
Migrating data or updating product catalogs can become overwhelming if handled manually. Store owners need fast and reliable tools to import and export data in bulk without compromising on accuracy.
WebToffee’s Import Export Suite simplifies the process of moving data in and out of your WooCommerce store. It supports products, customers, orders, coupons, and more, with extensive filtering and mapping capabilities.
Top features include scheduled imports and exports, compatibility with third-party plugins, and support for multiple file formats, including CSV, TSV, Excel, and XML.
10. Checkout Field Manager (Checkout Manager) for WooCommerce
Checkout isn’t a one-size-fits-all process. Depending on your business type, you might need to collect additional customer information or simplify the checkout flow to prevent cart abandonment.
The Checkout Field Manager plugin enables WooCommerce store owners to add, remove, or modify fields on the checkout page without any code modifications. This helps tailor the buying process according to business needs, whether it be gathering custom delivery instructions or capturing company tax IDs.
Notable features include support for conditional logic, field reordering with drag-and-drop, and multiple field types including checkboxes, date pickers, and radio buttons.
11. WooCommerce Gift Cards Plugin
Gift cards are more than a holiday feature; they can be a smart revenue tool. They allow customers to share your brand with others while giving recipients the flexibility in choices. This creates both upfront revenue and new customer acquisition.
The WordPress Gift Card plugin by WebToffee makes it simple for store owners to create and manage unlimited digital gift cards. Customers can choose gift amounts, write personalized messages, and schedule deliveries, all from the product page.
Key features of this WooCommerce gift card plugin include email delivery scheduling, balance tracking, and compatibility with custom designs and templates.
12. GDPR Cookie Consent Plugin
With growing global data privacy regulations, cookie compliance is not optional. Websites must explicitly inform users about cookies and offer opt-in/opt-out mechanisms, or risk legal consequences.
This Cookie notice plugin helps WooCommerce sites stay compliant with GDPR, CCPA, and other privacy laws. It displays customizable cookie banners and provides users with control over their data preferences.
Highlights include auto-blocking of non-essential cookies, granular cookie categorization, and automatically blocking third-party cookies.
13. Related Products for WooCommerce
Upselling and cross-selling are proven strategies to increase average order value. However, default WooCommerce-related product suggestions can be too broad or irrelevant.
The Related Products for WooCommerce plugin offers store owners granular control over how related items are displayed. Instead of relying on WooCommerce’s automated suggestions, this plugin lets you handpick related products for each item in your catalog. This means you can promote items that make sense together, like a matching case with a phone or shoe polish with leather boots, directly on the product page, cart, or checkout.
For those looking to take things up a notch, the Product Recommendations plugin, along with its premium counterpart, adds powerful automation to the mix.
14. Loco Translate
A multilingual store is essential for brands targeting international audiences. But managing translations without coding skills can be a roadblock for many eCommerce business owners.
Loco Translate provides an easy-to-use interface for translating WordPress themes and plugins right from the dashboard. It eliminates the need for third-party tools or external software and supports translation editing, backups, and integration with source files.
15. Subscriptions for WooCommerce
Recurring revenue is a major growth driver for online businesses. Subscription models foster long-term relationships with customers and increase lifetime value, but setting them up manually can be complex.
Subscriptions for WooCommerce add recurring billing capabilities to your store. Whether you sell digital content, memberships, or physical goods, this plugin enables automatic renewals, trial periods, and flexible billing schedules.
Features to highlight include support for multiple payment gateways, automatic email reminders, and detailed reports on subscription activity.
16. Ultimate Member
User profiles and community features are vital for stores that handle memberships, recurring customers, or user-generated content. Yet, WordPress by default doesn’t offer a rich front-end experience for user accounts.
Ultimate Member fills that gap by offering a complete user profile and membership system. It allows WooCommerce sites to build custom registration forms, manage user roles, and create directories.
Top features include conditional logic for form fields, content restriction by user role, and customizable user profile layouts.
17. Smart Coupons for WooCommerce
Coupons can be a powerful incentive, but basic discount codes only scratch the surface. For true impact, businesses need dynamic promotional tools that adapt to marketing goals.
The Woocommerce coupons plugin by WebToffee transforms WooCommerce’s built-in coupon system into a flexible campaign engine. Store owners can create BOGO offers, auto-apply coupons, sign-up coupons, generate coupon URLs, cart conditions, and store credits—all from one dashboard.
Standout features of this coupon plugin for WooCommerce include advanced usage restrictions, bulk coupon generation, and automated coupons based on users’ purchase history.
18. Sequential Order Numbers
Default WooCommerce order IDs can be confusing and non-sequential, making bookkeeping and order tracking unnecessarily difficult for store admins and customers alike.
The WooCommerce Sequential Order Numbers plugin helps bring clarity by allowing you to reset WooCommerce orders in a linear and structured format. It supports custom prefixes, suffixes, and number padding to match your internal processes.
Some key features include automated renumbering, order number reset options, and support for separate order numbers for free orders.
Conclusion
Running a WooCommerce store in 2025 requires more than just a great product. The plugins we’ve explored in this list empower you to automate marketing, enhance customer experience, simplify logistics, and tighten security.
Whether you’re just starting or optimizing a high-volume store, investing in the right tools now can save countless hours later and help your business stay competitive in an increasingly sophisticated online market.
